Friday, January 30, 2009

261: Intro to Retailing

My Favorite Retailer:

My favorite retailer would have to be Hennes & Mauritz, better known as H&M. This clothing store is my favorite retailer because I have a passion for fashion and apparel retail. H&M is the only store that I just HAVE to go to when I see it, regardless of whether or not I have money. So I have to name it as my favorite. I have always been a fan of H&M. It has been the one store that I consistently shop at and have no problems with. There are many reasons why this store is my favorite.

I love how H&M always keeps up with the latest trends for men and women. Then put great care in the collections that they put out and make sure that their clothing is up to date. Which is very easy for H&M to do because their stores are worldwide. They also put new collections out very often and it is known for fast fashion. Another reason why this store is so great is they have many available sizes in the store. Which makes fashion accessible to many people and not just sizes 0-8. H&M also have excellent customer service, I have never once had a problem with the store management or return policy, etc. The store is also reasonably priced for the quality and stylish clothing that they have. And Also another reason why H&M is my favorite retailer is because they do some many collaberations with other designers such as Robert Cavalli, Viktor & Rolf, Madonna, and Kylie Minogue.

I just feel that H&M is great store because it is quick fashion all year round. They have many stores worldwide which makes the fashion extremely accesible. They have excellent customer service. They have many available sizes. And make it possible for you to wear Cavalli at such a low cost. In conclusion, I just feel that H&M is a great retailer, which is very successful and I expect to see a lot more from the store.

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